ABOUT US

Guerilla Wear USA: 

Free Your Mind!

Born in the Boogie Down Bronx, Defining Freedom in Fashion

Our Story: Guerilla Wear USA is a dynamic urban streetwear brand that was born on the vibrant streets of the Bronx, New York. Founded with a vision to empower individuals to break free from societal norms and express themselves unapologetically, Guerilla Wear USA represents the true spirit of the Bronx—a place known for its creativity, resilience, and fierce individuality.

The Guerilla Bunny: Our emblematic logo, the Guerilla Bunny, embodies our core values. This rebellious bunny dons a headset, symbolizing the universal language of music and art, which transcends boundaries and inspires freedom. Additionally, it features an ancient symbol for freedom, reflecting our commitment to timeless ideals of liberation.

Slogan: "Free your mind" is not just a slogan; it's our mantra. It serves as a reminder to break free from the mental constraints that hold you back and to embrace your unique identity. When you wear Guerilla Wear USA, you wear a symbol of liberation, a call to action, and a declaration of individuality.

Join the Movement: Wear our clothing, be a part of our community, and join us in redefining what it means to be free in fashion. The Bronx is where we began, but the world is where we're headed.